TerraCycle tackles trash
By Christine Richmond
Recycling company TerraCycle is making it easy for Americans to start trash cleanup projects. Simply sign up at terracycle.net to have collection bags with prepaid return shipping labels mailed to your home or business. Fill them with chip bags, cookie wrappers, drink pouches, and other food-packaging waste and send them back to TerraCycle; the trash will then be “upcycled” into tote bags and pencil cases (you can buy these accessories at Target stores or target.com). Thanks to partnerships with food giants like Frito-Lay, Mars, and Nabisco, plus well-known natural brands such as Kashi, Clif Bar, Honest Kids, and Bear Naked, TerraCycle will donate $.02 for every wrapper you collect to the charity of your choice. At the end of last year, volunteers had raised more than $100,000 for public school organizations and groups like the Arbor Day Foundation.
In addition, TerraCycle founder Tom Szaky has just published Revolution in a Bottle: How TerraCycle is Redefining Green Business (Portfolio Trade, 2009); the book is part memoir, part green-business guide (the title is a reference to TerraCycle’s flagship product, fertilizer packaged in reclaimed soda bottles). When you’re done reading, the 100 percent recyclable book cover—created in collaboration with Bear Naked—can be removed and converted into a prepaid mailer to return wrappers.
Read more Green Living articles.
In addition, TerraCycle founder Tom Szaky has just published Revolution in a Bottle: How TerraCycle is Redefining Green Business (Portfolio Trade, 2009); the book is part memoir, part green-business guide (the title is a reference to TerraCycle’s flagship product, fertilizer packaged in reclaimed soda bottles). When you’re done reading, the 100 percent recyclable book cover—created in collaboration with Bear Naked—can be removed and converted into a prepaid mailer to return wrappers.
Read more Green Living articles.
